Brand Moti­on

We crea­te brand moti­on sys­tems that bring iden­ti­ties to life through move­ment, buil­ding reco­gni­ti­on, emo­ti­on, and con­sis­ten­cy across every digi­tal touchpoint.
brand-motion

Deliverables

Our brand moti­on deli­ver­a­bles com­bi­ne stra­tegy, ani­ma­ti­on, and visu­al rhythm to defi­ne how your brand moves, feels, and com­mu­ni­ca­tes through motion.

Moti­on Identity

1.1.

Moti­on Principles
We defi­ne your brand’s move­ment per­so­na­li­ty through speed, easing, rhythm, and inten­si­ty so every ani­ma­ti­on feels inten­tio­nal and recognizable.

1.2.

Visu­al Rhythm
We shape timing and pacing across all ani­ma­ti­ons so your brand feels con­sis­tent, pre­mi­um, and emo­tio­nal­ly ali­gned at every touchpoint.

1.3.

Moti­on Language
We crea­te a uni­fied moti­on voca­bu­la­ry that defi­nes how ele­ments enter, exit, react, and trans­form across all digi­tal environments.

Ani­ma­ted Brand Assets

2.1.

Logo Ani­ma­ti­on
We crea­te ani­ma­ted logo ver­si­ons for intros, outros, and digi­tal use that streng­then brand recall and ele­va­te visu­al pre­sence instantly.

2.2.

Brand Tran­si­ti­ons
We design ani­ma­ted tran­si­ti­ons for pre­sen­ta­ti­ons, vide­os, and inter­faces that car­ry your brand iden­ti­ty through every visu­al shift.

2.3.

Title & Text Motion
We ani­ma­te head­lines and typo­gra­phy to gui­de atten­ti­on, rein­force hier­ar­chy, and add cine­ma­tic depth to your brand communication.

Sys­tem & Application

3.1.

Moti­on Design System
We defi­ne reusable ani­ma­ti­on rules and beha­vi­ors so your brand moti­on stays con­sis­tent across teams, tools, and future productions.

3.2.

Plat­form Adaptation
We adapt your brand moti­on for web­sites, apps, social media, and video for­mats while pre­ser­ving cla­ri­ty, per­for­mance, and visu­al quality.

3.3.

Deli­very & Guidelines
We hand over clear moti­on gui­de­lines and assets so your team and part­ners can app­ly your brand moti­on cor­rect­ly and efficiently.

Our Clients

Who we work with

01

Digi­tal Brands

Built for reco­gni­ti­on and distinction
We help digi­tal-first brands crea­te moti­on iden­ti­ties that stand out visual­ly and feel instant­ly reco­gnizable across all online platforms.

02

SaaS & Tech Companies

Com­plex pro­ducts made emo­tio­nal­ly clear
We defi­ne moti­on sys­tems that bring cla­ri­ty, feed­back, and refi­ne­ment to soft­ware inter­faces and digi­tal pro­duct ecosystems.

03

Con­tent & Media Brands

Moti­on-dri­ven sto­rytel­ling systems
We help crea­tors and media brands build moti­on iden­ti­ties that sca­le across for­mats, plat­forms, and high-volu­me con­tent production.

04

Cor­po­ra­te & Enterprises

Pre­mi­um com­mu­ni­ca­ti­on through movement
We design subt­le, ele­gant brand moti­on sys­tems that ele­va­te pre­sen­ta­ti­ons, inter­nal tools, and exter­nal com­mu­ni­ca­ti­on at scale.

Our Work Process

Our pro­cess trans­forms sta­tic brand iden­ti­ties into living moti­on sys­tems through stra­tegy, struc­tu­red ani­ma­ti­on design, and pre­cise deli­very across every phase.

Stra­tegy & Direction

Esti­ma­ted Dura­ti­on: 1–2 weeks

1.1.

Brand Ana­ly­sis
We ana­ly­ze your brand iden­ti­ty, values, tone, and visu­al sys­tem to defi­ne the right moti­on per­so­na­li­ty and crea­ti­ve direction.

1.2.

Moti­on Strategy
We trans­la­te brand cha­rac­ter into move­ment prin­ci­ples that defi­ne speed, ener­gy, soft­ness, struc­tu­re, and emo­tio­nal impact.

1.3.

Crea­ti­ve Alignment
We ali­gn direc­tion, refe­ren­ces, and expec­ta­ti­ons to ensu­re all moti­on work sup­ports your brand posi­tio­ning cle­ar­ly and consistently.

Moti­on Design & Assets

Esti­ma­ted Dura­ti­on: 2–3 weeks

2.1.

Core Ani­ma­ti­ons
We design foun­da­tio­nal brand ani­ma­ti­ons such as logo moti­on, tran­si­ti­ons, and hero sequen­ces that defi­ne your visu­al move­ment identity.

2.2.

Sys­tem Design
We expand moti­on rules into sca­lable sys­tems for text, UI ele­ments, over­lays, and repea­ted brand components.

2.3.

Mul­ti-For­mat Adaptation
We adapt ani­ma­ti­ons for dif­fe­rent plat­forms and for­mats while pre­ser­ving rhythm, cla­ri­ty, and performance.

Han­do­ver & Optimization

Esti­ma­ted Dura­ti­on: 1–2 weeks

3.1.

Asset Deli­very
We export and deli­ver opti­mi­zed moti­on files for web, video, social, and pro­duct use in all requi­red formats.

3.2.

Gui­de­line Handover
We pro­vi­de struc­tu­red moti­on docu­men­ta­ti­on so teams can app­ly ani­ma­ti­ons con­sis­t­ent­ly and cor­rect­ly going forward.

3.3.

Final Refi­ne­ment
We fine-tune timing, tran­si­ti­ons, and details to ensu­re pre­mi­um qua­li­ty across all real-world appli­ca­ti­ons befo­re final release.

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Web­sites

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Frequently Asked Questions

Brand moti­on defi­nes how your brand moves through ani­ma­ti­on, crea­ting a con­sis­tent emo­tio­nal and visu­al expe­ri­ence across digi­tal platforms.
No. Brand moti­on also appli­es to web­sites, apps, inter­faces, pre­sen­ta­ti­ons, and social media content.
Yes. A solid visu­al brand iden­ti­ty is the foun­da­ti­on for buil­ding a con­sis­tent and reco­gnizable moti­on system.
Abso­lut­e­ly. Brand moti­on can be ele­gant, res­trai­ned, and pre­mi­um wit­hout being loud or playful.
No. All moti­on sys­tems are desi­gned to be per­for­mance-opti­mi­zed and tech­ni­cal­ly efficient.
Yes. We ali­gn brand moti­on with UX and UI sys­tems for seam­less inter­ac­tion and visu­al consistency.
Most brand moti­on sys­tems take bet­ween 4–8 weeks depen­ding on scope, for­mats, and asset volume.
Yes. We deli­ver opti­mi­zed ani­ma­ti­on assets and struc­tu­red gui­de­lines for inter­nal teams and partners.
Yes. Moti­on sys­tems are desi­gned to sca­le and adapt as your brand grows and expands into new formats.
We need your brand iden­ti­ty, core values, use cases, and goals for how moti­on should sup­port your communication.

Let's create your success story next.

CONTACT

office@fsp-media.com

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AUSTRIA

EST. 2022